Why Sell Hosted Exchange? Four Reasons: Stickiness, Reliability, Support, and Profitability

As most partners know, the market is led by just a few managed cloud email options, with Microsoft® Office 365® being the most dominant.

But Office 365 isn’t always the best choice for partners. Many find it difficult to differentiate their offerings with Office 365, or to make the margins necessary to compete against the many selling it, Microsoft included.

Many partners choose Intermedia’s Hosted Exchange as an alternative solution, as it offers a number of benefits to them and their customers. Still not convinced? Making the decision to sell Hosted Exchange is as easy as 1, 2, 3, 4:

 

  1. Hosted Exchange is sticky.

Switching providers with Office 365 is easy – users can choose a different MSP or even buy directly from Microsoft. With Hosted Exchange, switching providers is more complicated and requires a full migration.

  1. Hosted Exchange is a more reliable option, often with less downtime

Intermedia’s Hosted Exchange delivers a 99.999% uptime service level agreement, which equates to less than six minutes of unplanned downtime per-year, compared to Office 365’s commitment of eight hours. Narrowing downtime from hours to just minutes can save partners from losing customers and significant revenue while helping their customers maintain high levels of communication and productivity.

  1. Partners need direct support too

Partners need direct support too, but it can be a big expense. With Intermedia’s Hosted Exchange, they can expect to get more than just 24/7 support. We deliver J.D. Power-certified 24/7 support and are the only cloud application provider that can claim that. But there’s so much more. We provide direct access to cloud and email experts, migration and onboarding support, sales resources, and marketing collateral – everything they need to keep healthy margins and happy customers.

  1. Hosted Exchange is often able to provide better margins

Last but not least, Hosted Exchange is often able to provide better margins. With Hosted Exchange, Intermedia partners can develop email solutions customized to their customers’ specific needs by providing complementary productivity and collaboration add-on services that they can sell under their own brand or ours. By including additional productivity, security and collaboration services they can create their own unique offerings and set their own prices that make sense for their business.

 

For more on how Intermedia’s Hosted Exchange can help you differentiate, build and grow relationships and deliver a more reliable service with better margins, check out this article by our SVP of Product Management, Irina Shamkova.

 

 

Microsoft and Office 365 are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries. J.D. Power 2017 Certified Assisted Technical Program, developed in conjunction with TSIA. Based on successful completion of an audit and exceeding a customer satisfaction benchmark for assisted support operations. For more information, visit www.jdpower.com or www.tsia.com.

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About Olesia Klevchuk

Olesia Klevchuk is Intermedia's Senior Product Marketing Manager for Security Products.